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Targeting

Campaigns target on derived conversational signals:
  • Intent bucket. Purchase, transactional, consideration, comparison, research, informational, navigational. Most performance campaigns target the first four.
  • Category. IAB content categories extracted from the conversation topic.
  • Entity signals. Product categories, price ranges, and comparison contexts, transmitted as structured derived data. Raw conversations are never shared with advertisers.
  • Surface class. Choose interactive surfaces (SDK-integrated apps, eligible for Spark) or all surfaces including agent and headless placements.

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Pricing models

Impression-priced campaigns serve only on surfaces where impressions are client-verified. That is a guarantee to you as a buyer: a CPM impression on this network is a real display in a real client, not a server event.

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Creative requirements

Spark requires a structured knowledge base (Adgentek provides the template and onboarding). Card and recommendation formats require copy, an image or logo, and a landing URL. All creatives pass content review before serving. Contact hello@adgentek.ai to launch.